A website redesign for P.F. Engineering
February 28, 2020
P.F. Engineering provides do-it-yourself build plans for folks keen on fabricating hydraulic machinery themselves. This website redesign highlights customer photos, simplifies navigation, and strengthens brand identity.
- Client: P.F. Engineering
- Scope: Website redesign
Many customers enjoy sending photos and videos of their finished projects to P.F. Engineering. A carousel on the new homepage displays an ever-changing selection of these customer photographs. There are also dedicated pages for browsing the entire photo and video collections.
With so much vivid color in the site’s photography, the company’s saleable products—its build plans—are distinguished with artwork utilizing precise lines and cool hues of blue.